The Obama administration plans to spend nearly $50 million on Pakistani media this year to reverse anti-American sentiments and raise awareness of projects aimed at improving quality of life, confirms a Washington insider.
Voice of America, a radio and TV platform that speaks for the government of the US already has a tie-up with Geo TV and now they have aligned with Express TV as well.
But the Obama administration must understand that media can never undo the damage, physically and mentally to those innocent people whose lives are affected. What would really help turn Pakistani public opinion around would be the immediate cessation of US drone attacks, which kill scores of innocent people; women, children, the elderly, and the medically infirm, repatriate Dr Aafia Siddiqui and other innocents, who are falsely accused and stop doing covert operations inside Pakistan.
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